Cletta
Ride it like you own it.

We developed a peer-to-peer bike rental brand.

Think Airbnb for bikes.

Social media, guerilla, & experiential .

Team members:
Ryan Vespalec
Franklina Hovor
Mason Barbour
Katie Payne

We did a pretty good job getting people to notice us.

We found the people we were looking for online, and we gave them what they wanted: a cool bike.

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A post shared by Joe (@clettacycling)

We encouraged our followers to put stickers of our mascot Joe around town.

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A post shared by Joe (@clettacycling)

We had a group ride. Check out the attendance!

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A post shared by Joe (@clettacycling)

Zen Southam-GerowCopywriter

Zen Southam-Gerow
Copywriter